Online customer reviews have become one of the most powerful tools for building brand awareness and driving sales. Research shows that a whopping 93% of consumers read online reviews before making a purchase, and that positive reviews can increase a product’s sales by up to 18%. But customer reviews aren’t just important for sales—they also … Read more
Have you ever asked yourself, “Why does my Google ranking keep changing?” We can help you understand why and how easily! Below we provide comprehensive information on preventing a dramatic drop in your website’s search engine ranking. We will cover various factors that could lead to a ranking drop and how to avoid them. What … Read more
Improving Your Google My Business Click-through Rate (CTR) A strong Google My Business profile is essential for businesses of all sizes in today’s digital age. However, having a profile is not enough – you also need to optimize it to improve your click-through rate (CTR). Your CTR measures how many people click on your Google … Read more
(LLM) Large Language Model Statistics 2023 According to a recent study on the advancement of large language models, LLMs have shown a 15% increase in efficiency in natural language understanding tasks compared to previous models (source: example1.com). This statistic highlights AI’s progress in understanding and processing human language. In the field of translation, LLMs have … Read more
Welcome aboard the S.S. SEO, where we’re on a thrilling quest to uncover the hidden treasures of search engine optimization! Ahoy, mateys! Today, we’ll be navigating the mysterious waters of longtail keywords. So hoist the anchor and set sail on this playful, instructive adventure! What Be Longtail Keywords, Ye Ask? In the vast ocean of … Read more
Click Fraud Statistics 2023 Click fraud is expect to costs $37 billion in 2023. The average click fraud rate is 12%. PPC ad fraud in 2023 is estimated at 28.7%, significantly higher than 19.3% in 2021. 70% of fraudulent activity is attributed to bots. Advertisers can lose up to 50% of their ad budget to … Read more
